Daily Gains Letter

Three “Mother’s Day” Stocks to Boost Your Portfolio

By for Daily Gains Letter |

investment strategiesMother’s Day is on Sunday, and it’s not too late to begin thinking about how to celebrate and reward good old mom for all those years of managing the household.

Of course, what always comes to mind are flowers, a special dinner, or perhaps a show or gift to display your appreciation.

So whether it’s from you to your mom or for your wife from your kids, it’s not a day to forget—trust me, you’ll be in the dog house if you do. (I know that’s what would happen in my case!)

Given that, it doesn’t hurt to browse around for something for your portfolio while your mind is in Mother’s Day shopping mode. Here are three examples of the stocks you could consider as an investment opportunity that could benefit from this day, based on my stock analysis.

First of all, what woman doesn’t want flowers? A decent investment opportunity, 1-800-FLOWERS.COM, Inc. (NASDAQ/FLWS) is worth a look. The online operator sells market-fresh flowers along with plants, gift baskets, gourmet foods, confections, candles, balloons, and stuffed animals. I like 1-800-FLOWERS.COM as an investment opportunity.

1-800 Flowers.com Chart Chart courtesy of www.StockCharts.com

In the fiscal third quarter (ended March 30, 2014), 1-800-FLOWERS.COM reported quarterly revenues of $179.6 million, which was down from $191.6 million in the year-earlier fiscal third quarter. The company attributed the decline to the winter conditions and the shift of Easter to the fiscal fourth quarter. The quarter saw the addition of 675,000 new customers; 1.6 million customers ordered something during the quarter, according to the company.

For that special dinner to show your appreciation, you might consider taking your mom or wife to one of the Ruths Hospitality Group, Inc. (NASDAQ/RUTH) restaurants. If you want a good steak or surf and turf, this is the place to be. The upscale restaurant chain of about 150 stores is well-known for its succulent steaks via its Ruth’s Chris Steak House banner, along with its Mitchell’s Steakhouse and Cameron’s Steakhouse restaurants and seafood chain Mitchell’s Fish Market. With the number of consumers eating out at higher-end restaurants increasing, especially at this time of year, Ruth’s is a good investment opportunity.

Ruths Chris Steak House ChartChart courtesy of www.StockCharts.com

Now, if you want that special gift, there are numerous options. You can pick something up at Macy’s, Inc. (NYSE/M), which is a decent investment opportunity. But if you want to deliver a really special gift, you should head over to Tiffany & Co. (NYSE/TIF) as an investment opportunity. Here you will find top-notch jewelry and watches. We know the middle-class in America is struggling, but the rich are getting richer, and they are spending—on many more days than just Mother’s Day, too, which is what makes this luxury-brand stock an attractive investment opportunity.

Tiffany and Co ChartChart courtesy of www.StockCharts.com

So don’t say I didn’t remind you. Making sure the mothers in your life are taken care of this Sunday is critical to your well-being—and to the health of your portfolio, if you also consider making a decent investment opportunity or two along the way. (It could even help to pay for next year’s Mother’s Day gift!)

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